Bollywood

John Abraham Promotes The Cause of Displaced Refugees With Military-Themed Menswear

Bollywood action hero John Abraham was a man with a mission at The Apartment on the 28th floor of the St. Regis Hotel at Lakme Fashion Week.

John Abraham
John Abraham

While many of his younger colleagues like Ranbir Kapoor and Arjun Kapoor made a style statement on the ramp at Lakme Fashion Week, John Abraham chose to put some very special people in the spotlight at a select media interaction at The Apartment (by Reliance Brands).

John is known for his deep involvement with many social causes and this time around, he has teamed up with Ecko Unltd to promote the causes and welfare of refugees from war-torn and politically unstable nations.

John Abraham
John Abraham

In fact, the Bollywood hunk is actively involved in the creative process of designing the collections as well. The designs reflects John’s personal style of comfortable yet stylish clothing with a touch of minimalism, that you can wear to the gym or even to the café.

John Abraham with the Ecko Unltd design team
John Abraham with the Ecko Unltd design team

The collection which is yet to be launched in India has a military-chic vibe and we can’t wait to shop when it finally opens its doors on home turf.

Ecko Unltd
Ecko Unltd

Ranjit Rodricks is leading and well-known fashion editor who has not only lived, loved and breathed style for over two decades but has also worked closely with the best in the fashion business.