Exclusives

Hey Boy, Would you Wear Makeup?

The House of Chanel recently launched BOY DE CHANEL, a line of makeup for men. But would Indian men also use these products?

BOY de CHANEL
BOY de CHANEL

According to their website, “CHANEL borrowed the best from the beauty world to create a new line of makeup for men”.

This includes Foundation, Eyebrow Pencil and Lip Balm.

And while lip balm might be acceptable for the Indian male to wear, would they get more experimental with foundation and eyebrow pencil to enhance their looks?

BOY de CHANEL
BOY de CHANEL

We talk to a couple of celebrities from the Indian fashion industry to find out:

IS THE AVERAGE INDIAN MAN READY TO WEAR MAKEUP?

Here’s what they told us…

VISHAL SINGH (Actor)

Vishal Singh
Vishal Singh

“I think yes Indian men are quite ready to use the makeup because in today’s world, everyone wants to look good and that is the reason why most guys are ready to experiment with colors even where their clothing choices are concerned. In the past, men wore dull or neutral colours. Nowadays, you’ll see men wearing brighter hues and vibrant prints to make a statement. So why not wear makeup if it adds to your confidence by making you look good?”

ROCKY STAR (Designer)

Rocky Star
Rocky Star

“I believe it’s important to feel comfortable in your skin. If make-up makes you feel good, then no one should tell you otherwise. There is a certain travesty around make-up and grooming for men. But today, brands are pushing boundaries, finding ways for men too to enhance their features. Men are ready to experiment and this feels like the perfect time to give them the products to groom better.”

USAAMAH SIDDIQUE (Designer)

Usaamah Siddique
Usaamah Siddique

“I think no. I don’t think Indian men are comfortable doing makeup on daily basis, one of the major reasons being TIME. I don’t think men in India find it important to spend time on putting on a concealer and shaping their eyebrows. Personally, I’d maybe go with a concealer & lip balm, something as basic for a shoot.”

KAWALJIT SINGH ANAND (Model)

Kawaljit Singh Anand
Kawaljit Singh Anand

“I feel in the next five years men’s makeup in india will be a huge business, mostly because the average Indian men does follow the trend. I personally don’t like to use make up as it’s added effort. But lip balm is already a necessity amongst men in colder region. As far as concealer is concerned, that will become popular soon particularly due to its usage. So yes, as much as I feel that the men by and large are happy to not use makeup due to the effort it takes but once it becomes a fad Indian men would follow.”

LASCELLES SYMONS (Designer)

Lascelles Symons
Lascelles Symons

“In my opinion,the Indian male is not ready to wear makeup as yet as they are to macho in their mind and they feel metrosexual is strange. They are open to experimenting behind close doors but will never acknowledge that in public. The West is far ahead. But with the full ‘inclusive attitude’ gaining momentum and males being exposed to it through media, I am sure they will be more accepting. But how many will follow it? They feel that the fashion and gay community are far more experimental and they are amused and curious with it. As long as the Indian male is not comfortable and confident with his female side, his acceptance of change will be a slow process…..but not impossible. The newer generation is far more curious and accepting then the generations before.”

CLINT FERNANDES (Makeup Artist)

Clint Fernandes
Clint Fernandes

“The average Indian male is still not ready to wear makeup in the conventional sense. They do wear surma but it stops there. There is too much of macho/ alpha male complex with men here. Those in urban developed cities do wear some foundation and powder with moisturiser. But the rest of the country does not. There is also a still a lot of the population who don’t have two square meals per day and makeup is not part of their priority. That being said there is still a wide demand for products such as Fair & Lovely amongst men as much as much as women. In my view on the wide perspective India, has to evolve from being a population that wants fairer skin to that wanting healthy skin and making it perfect in whatever tone they have.”

SALMAN KHAN (Makeup Artist / Hair Stylist)

Salman Khan
Salman Khan

“An average Indian man can wear makeup! According to me a natural CC cream by Lakme is the best. The bronze shade which goes on Indian skin tone from a normal skin tone to dark. And for the fair person, a beige shade. Even the BB cream from Body Shop is ideal for men.”

And, the woman’s viewpoint…

SCHULEN FERNANDES (Designer)

Schulen Fernandes
Schulen Fernandes

“If you look back at history, the Indian male did wear make up centuries ago, so I don’t get the big fuss about it now. I am completely for it, as long as it suits the person’s personality. Make up should be a genderless choice. And shouldn’t women’s make up work great on men? I mean it’s skin care that’s the only concern. If it works on a woman, it will work on a man. Skin tones etc all in exact play!”

Ranjit Rodricks is leading and well-known fashion editor who has not only lived, loved and breathed style for over two decades but has also worked closely with the best in the fashion business.

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